Reshaping the sports for development sector into one driven by evidence-based research.


Measurable Results

At Monrovia Football Academy in Liberia, and across all future academies, we work with independent researchers from prestigious academic institutions to rigorously evaluate impact on leadership development.

Studies are overseen by students and faculty from the University of Oxford and the College of William & Mary.

Implementing a robust, quantitative evaluation allows us to assess our academies’ impact on academic proficiency, attitudes toward gender, pro-social skills, pride in national identity, and resilience – all factors that are predictive of leadership potential.

Our results to-date have captured the attention of philanthropists across the African continent. A public report on our flagship academy’s impact is available here.


Jessica's Story: Liberia's Rising Star

Jessica Quachie of Monrovia Football Academy grew up in West Point, a notoriously underprivileged, polluted, and unsafe coastal community in Monrovia, Liberia. Today, she is one of LEAD’s rising stars – such a star that the BBC featured her story. Watch Now

We target 54 academies by 2050 - one for every country on the continent.


Blessing's Story

Blessing Kieh is a 14-year-old girl from West Point in Monrovia, Liberia. In October 2015, Monrovia Football Academy's co-founders spotted her in the heart of West Point, mixing it with the boys on the football pitch. This is a rare sight in Liberia, a country where football is so dominated by men that it is commonly referred to as 'manball'.

Neither Blessing's parents nor her grandparents ever attended school, but today she holds an 89% academic average in Monrovia Football Academy's 7th grade. She's no slouch on the football pitch, either. Blessing has established herself as one of Monrovia Football Academy's top footballers – boy or girl. She regularly captains the Academy's first team.

Blessing is an inspiration, truly one of LEAD's most talented and promising student-athletes.


Dennis's Story

Dennis Kuwon is an 11-year-old boy from Buchanan, Grand Bassa, Liberia. He joined Monrovia Football Academy in 2017, as part of the first cohort to hail from outside of Liberia's capital city, Monrovia. Before joining the Academy, Dennis lived in a single room with his mother. They were not in a strong financial position. To make ends meet, he was forced to miss school two times per week to make and sell bars of soap.

Dennis is deeply passionate about football, and since joining Monrovia Football Academy he has discovered a love for school. In the 2017-18 school year, he maintained an 86% academic average – good enough for the fourth-best average in the 4th grade. Given Dennis's background, this is deeply impressive. The sky is the limit for Dennis, and we can't wait to watch him grow.